PKH is a conditional cash transfer program aimed at providing assistance to extreme poor households

Oct 13, 2025 by wbrum.org 68 views

Analysis of Social Representation of the Implementation of the Family Hope Program in Kelurahan Kedai Durian, Medan Johor District

Introduction

Poverty remains a persistent issue that continues to affect millions of people worldwide, including in Indonesia. The government has implemented various social assistance programs to alleviate poverty, one of which is the Family Hope Program (PKH). PKH is a conditional cash transfer program aimed at providing assistance to extreme poor households. This study aims to explore the social representation of PKH among beneficiary households, as well as analyze its relationship with the characteristics of PKH recipients and its relationship with the behavior of fulfilling obligations.

Background

Poverty is a complex issue that is influenced by various factors, including economic, social, and cultural factors. The government's efforts to reduce poverty are crucial in improving the well-being of the poor. PKH is one of the government's initiatives to reduce poverty, providing conditional cash assistance to extreme poor households. However, the effectiveness of PKH depends on various factors, including the social representation of the program among beneficiaries.

Methodology

This study employed an exploratory-explanatory approach using a quantitative approach supported by qualitative methods. The population in this study consisted of 26 heads of families who were the source of data. Primary data were obtained through questionnaires that were processed using Microsoft Excel 2007 and SPSS for Windows. The frequency table was used to describe the characteristics of individual respondents, the level of involvement in the group, and fulfillment of the obligations of respondents' behavior. Cross tabulation and chi-square tests were used to test the relationship between the characteristics of participant variables and social representation, as well as the relationship between PKH social representation and the behavior of PKH participants.

Results

The results of this study revealed several social representations of PKH among beneficiaries, including:

*** PKH as the cost of children's education: Beneficiaries view PKH as assistance that can be used to finance their children's education.**

*** PKH has the rules: The beneficiaries realize that PKH has rules and conditions that must be met to get help.**

*** PKH for daily needs: PKH is used to meet daily needs such as food, clothing, and other needs.**

*** PKH makes happy: Beneficiary feels happy and helped by the PKH.**

*** PKH is not satisfactory: Some beneficiaries feel that PKH is less satisfactory because of the amount of assistance that is considered insufficient.**

The results also showed a real relationship between individual characteristics and social representation of PKH, including income, number of dependents, intensity of group meetings, meeting with companions, and intensity of interaction in groups. In addition, a real relationship was found between PKH social representation and the behavior of fulfilling obligations, namely the intensity of group meetings and behavior in schools.

Discussion

This study shows that PKH's social representation has a significant influence on the behavior of beneficiaries. This is important to be understood by the government in formulating more effective PKH policies and programs. Efforts need to be made to increase the understanding of beneficiaries about PKH, both regarding the benefits and their rules and obligations. In addition, it is also necessary to improve the quality of assistance and interaction between beneficiaries and groups, so that positive social representation can be formed on PKH.

Conclusion

Through social representation analysis, this research provides a comprehensive picture of how PKH beneficiaries view this program, and how it has an impact on their behavior. The results of this study are expected to be input for the government to increase the effectiveness of the PKH program and achieve their goals in reducing poverty.

Recommendations

Based on the findings of this study, the following recommendations are made:

The government should increase the understanding of beneficiaries about PKH, both regarding the benefits and their rules and obligations.
Efforts should be made to improve the quality of assistance and interaction between beneficiaries and groups.
The government should consider increasing the amount of assistance provided to beneficiaries to make PKH more satisfactory.
The government should also consider improving the rules and conditions of PKH to make it more accessible to beneficiaries.

Limitations

This study has several limitations, including:

The sample size was relatively small, consisting of only 26 heads of families.
The study was conducted in a specific location, namely Kelurahan Kedai Durian, Medan Johor District.
The study only focused on the social representation of PKH among beneficiaries, and did not explore other aspects of the program.

Future Research Directions

Future research should aim to explore other aspects of PKH, including its impact on poverty reduction, the effectiveness of the program in improving the well-being of beneficiaries, and the challenges faced by beneficiaries in accessing the program. Additionally, research should be conducted to explore the social representation of PKH among beneficiaries in other locations, to provide a more comprehensive understanding of the program's impact.
Frequently Asked Questions (FAQs) about the Analysis of Social Representation of the Implementation of the Family Hope Program in Kelurahan Kedai Durian, Medan Johor District

Q: What is the Family Hope Program (PKH)?

A: The Family Hope Program (PKH) is a conditional cash transfer program implemented by the government to provide assistance to extreme poor households.

Q: What is the purpose of this study?

A: The purpose of this study is to explore the social representation of PKH among beneficiary households, as well as analyze its relationship with the characteristics of PKH recipients and its relationship with the behavior of fulfilling obligations.

Q: What are the main findings of this study?

A: The main findings of this study include:

Beneficiaries view PKH as assistance that can be used to finance their children's education.
Beneficiaries realize that PKH has rules and conditions that must be met to get help.
PKH is used to meet daily needs such as food, clothing, and other needs.
Beneficiaries feel happy and helped by the PKH.
Some beneficiaries feel that PKH is less satisfactory because of the amount of assistance that is considered insufficient.

Q: What is the relationship between individual characteristics and social representation of PKH?

A: The study found a real relationship between individual characteristics and social representation of PKH, including income, number of dependents, intensity of group meetings, meeting with companions, and intensity of interaction in groups.

Q: What is the relationship between PKH social representation and the behavior of fulfilling obligations?

A: The study found a real relationship between PKH social representation and the behavior of fulfilling obligations, namely the intensity of group meetings and behavior in schools.

Q: What are the implications of this study for the government?

A: The study suggests that the government should increase the understanding of beneficiaries about PKH, both regarding the benefits and their rules and obligations. Efforts should also be made to improve the quality of assistance and interaction between beneficiaries and groups.

Q: What are the limitations of this study?

A: The study has several limitations, including:

The sample size was relatively small, consisting of only 26 heads of families.
The study was conducted in a specific location, namely Kelurahan Kedai Durian, Medan Johor District.
The study only focused on the social representation of PKH among beneficiaries, and did not explore other aspects of the program.

Q: What are the future research directions?

A: Future research should aim to explore other aspects of PKH, including its impact on poverty reduction, the effectiveness of the program in improving the well-being of beneficiaries, and the challenges faced by beneficiaries in accessing the program. Additionally, research should be conducted to explore the social representation of PKH among beneficiaries in other locations, to provide a more comprehensive understanding of the program's impact.

Q: What are the practical implications of this study for policymakers and practitioners?

A: The study suggests that policymakers and practitioners should consider the social representation of PKH among beneficiaries when designing and implementing the program. This includes increasing the understanding of beneficiaries about PKH, improving the quality of assistance and interaction between beneficiaries and groups, and considering the needs and preferences of beneficiaries when designing the program.

Q: What are the theoretical implications of this study for social representation theory?

A: The study contributes to the development of social representation theory by providing insights into the social representation of PKH among beneficiaries. The study suggests that social representation theory can be used to understand the complex relationships between individuals, groups, and institutions, and to design more effective programs and policies that take into account the needs and preferences of beneficiaries.