Analysis of OSS Impacts for Business Actors

Oct 13, 2025 by wbrum.org 105 views

Introduction

North Sumatra Province is facing significant challenges in economic growth, including low investor interest and overlapping regulations related to regional licensing. This has resulted in many business actors finding it difficult to navigate the licensing process. To address this issue, the government introduced the Online Single Submission (OSS) policy, designed to facilitate the licensing process with principles that prioritize ease, speed, transparency, and legal certainty.

Background of the Study

The OSS policy was implemented to simplify the licensing process and reduce the burden on business actors. However, the effectiveness of OSS in achieving its objectives is still a topic of debate. This study aims to investigate the impact of OSS on the ease of business licensing for business actors in North Sumatra Province. The study employed a qualitative approach with descriptive statistical techniques to test data validity and reliability, and used a linear regression approach to analyze the data.

Methodology

The study involved 108 respondents who were divided into three groups of business actors, namely micro, small, and medium-sized enterprises. The data was collected through questionnaires, direct observation, and documentation. The OSS system was analyzed based on the Edward III theory and Government Regulation Number 24 of 2018, which regulates the ease of integrated electronic business licensing.

Results

The results of the study showed that the application of OSS in the administration of business licensing in North Sumatra Province had been running successfully. The value of the influence between the two variables, OSS (variable X) and ease of business licensing (variable Y), reached 81.1%, which is included in the very strong category. The success of OSS can be attributed to several factors, including professional and competent apparatus resources, adequate facilities and infrastructure, and clear standard operational procedures. The commitment of leaders, especially the Head of the Investment Agency and PTSP of North Sumatra Province, is also crucial in providing maximum services to the community.

Analysis of OSS Impacts for Business Actors

The application of OSS is expected to encourage economic growth by increasing ease of business. With a simpler and transparent system, business actors feel more confident to invest. The success of OSS also created a more conducive business environment, which in turn could attract more investors to invest in North Sumatra Province.

The OSS system provides several benefits for business actors. First, the process of submitting licensing becomes more efficient and does not take long. Second, transparency carried by OSS reduces the possibility of corruption and illegal levies, which are often an obstacle for business actors. Third, with a clear guide and can be accessed online, business actors no longer need to be confused or worried about the process that must be passed.

Benefits of OSS for Business Actors

The OSS system has several benefits for business actors, including:

Efficient Licensing Process: The OSS system allows business actors to submit licensing applications quickly and efficiently, without the need for lengthy paperwork and bureaucratic processes.
Transparency and Reduced Corruption: The OSS system provides transparency and reduces the possibility of corruption and illegal levies, which are often an obstacle for business actors.
Clear Guide and Online Access: The OSS system provides a clear guide and can be accessed online, making it easier for business actors to navigate the licensing process.

Conclusion

Overall, the application of the Online Single Submission (OSS) brings significant changes to the business licensing process in North Sumatra Province. This success does not only depend on the system applied, but also to the commitment of the government and relevant authorities in providing optimal services. Through this research, it is expected to provide a clear picture of the influence of OSS and encourage the government to continue to improve and perfect the licensing system for the progress of the regional economy.

Recommendations

Based on the findings of this study, the following recommendations are made:

Continuation of OSS Implementation: The government should continue to implement and improve the OSS system to ensure its effectiveness in facilitating the licensing process.
Training and Capacity Building: The government and relevant authorities should provide training and capacity building programs for business actors to ensure they are aware of the OSS system and its benefits.
Monitoring and Evaluation: The government should regularly monitor and evaluate the effectiveness of the OSS system to identify areas for improvement.

Limitations of the Study

This study has several limitations, including:

Sample Size: The sample size of this study is relatively small, which may limit the generalizability of the findings.
Data Collection Method: The data was collected through questionnaires, direct observation, and documentation, which may be subject to bias and limitations.
Time Frame: The study was conducted over a relatively short period, which may not capture the long-term effects of OSS on the business licensing process.

Future Research Directions

Future research should focus on:

Long-term Effects of OSS: Investigating the long-term effects of OSS on the business licensing process and its impact on economic growth.
Comparison with Other Systems: Comparing the OSS system with other licensing systems to identify best practices and areas for improvement.
Expansion to Other Regions: Expanding the study to other regions to investigate the effectiveness of OSS in different contexts.

Q: What is the Online Single Submission (OSS) policy?

A: The OSS policy is a government initiative designed to simplify the licensing process for business actors in North Sumatra Province. It aims to provide a more efficient, transparent, and legal certain system for submitting licensing applications.

Q: What are the benefits of the OSS system for business actors?

A: The OSS system provides several benefits for business actors, including an efficient licensing process, transparency and reduced corruption, and a clear guide and online access.

Q: How does the OSS system reduce corruption and illegal levies?

A: The OSS system reduces corruption and illegal levies by providing transparency and accountability in the licensing process. Business actors can track the progress of their applications online, and the system ensures that all fees and charges are clearly stated and paid through a secure online payment system.

Q: What is the role of the government and relevant authorities in implementing the OSS system?

A: The government and relevant authorities play a crucial role in implementing the OSS system. They are responsible for providing training and capacity building programs for business actors, monitoring and evaluating the effectiveness of the system, and ensuring that it is updated and improved regularly.

Q: How can business actors access the OSS system?

A: Business actors can access the OSS system through the official website or mobile app. They can register and create an account, submit their licensing applications, and track the progress of their applications online.

Q: What are the key factors that contribute to the success of the OSS system?

A: The key factors that contribute to the success of the OSS system include professional and competent apparatus resources, adequate facilities and infrastructure, and clear standard operational procedures. The commitment of leaders, especially the Head of the Investment Agency and PTSP of North Sumatra Province, is also crucial in providing maximum services to the community.

Q: How can the OSS system be improved?

A: The OSS system can be improved by continuing to implement and improve the system, providing training and capacity building programs for business actors, and regularly monitoring and evaluating the effectiveness of the system.

Q: What are the implications of the OSS system for economic growth in North Sumatra Province?

A: The OSS system has the potential to encourage economic growth in North Sumatra Province by increasing ease of business, attracting more investors, and creating a more conducive business environment.

Q: What are the limitations of the OSS system?

A: The OSS system has several limitations, including the need for continued improvement and perfecting, the potential for technical issues and glitches, and the need for ongoing training and capacity building for business actors.

Q: What are the future research directions for the OSS system?

A: Future research should focus on investigating the long-term effects of the OSS system on the business licensing process and its impact on economic growth, comparing the OSS system with other licensing systems, and expanding the study to other regions to investigate the effectiveness of the OSS system in different contexts.