Analysis of Factors Affecting Entrepreneurial Interest

Oct 13, 2025 by wbrum.org 81 views

The Effect of Entrepreneurial Knowledge, Family Factors, and Personality Factors on Entrepreneurial Interests

Introduction

Entrepreneurship is a vital aspect of economic growth and development, and it is essential to identify the factors that influence entrepreneurial interest among students. The Faculty of Economics and Business, University of North Sumatra, has a concentration in entrepreneurship that aims to equip students with the necessary knowledge and skills to become successful entrepreneurs. However, the question remains: what factors contribute to entrepreneurial interest among students? This study aims to investigate the effect of entrepreneurial knowledge, family factors, and personality factors on entrepreneurial interest among students of the Faculty of Economics and Business, University of North Sumatra.

Methodology

This study employed a quantitative approach using a survey research design. The population of the study consisted of 35 students from the Faculty of Economics and Business, University of North Sumatra, who were enrolled in the entrepreneurship concentration. Purposive sampling techniques were used to select the respondents. The data collection instrument consisted of a questionnaire that measured entrepreneurial knowledge, family factors, personality factors, and entrepreneurial interest. The questionnaire was validated and reliability tested before being administered to the respondents. Multiple regression analysis was used to analyze the data, and the significance level was set at 5%.

Results

The results of the study showed that entrepreneurial knowledge, family factors, and personality factors had a significant influence on entrepreneurial interest among students. The multiple regression analysis revealed that the three factors simultaneously had a significant influence on entrepreneurial interest. Furthermore, the partial regression analysis showed that each of the three factors had a positive and significant influence on entrepreneurial interest.

Analysis of Factors Affecting Entrepreneurial Interest

1. Entrepreneurial Knowledge

Entrepreneurial knowledge is a critical element that shapes students' interest in entrepreneurship. The higher their knowledge of how to run a business, from planning to management, the greater the interests they have to go into the world of entrepreneurship. Formal education and field practice experience in entrepreneurship are essential to provide in-depth insight to students. Entrepreneurial knowledge encompasses various aspects, including business planning, marketing, finance, and management. Students who possess a strong foundation in entrepreneurial knowledge are more likely to be interested in starting a business.

Formal Education

Formal education plays a significant role in shaping students' entrepreneurial knowledge. Business courses, such as entrepreneurship, management, and marketing, provide students with a comprehensive understanding of business principles and practices. Additionally, field practice experience, such as internships and entrepreneurship competitions, allows students to apply theoretical knowledge in real-world settings. These experiences help students develop practical skills and build confidence in their ability to start and run a business.

2. Family Factor

Family factors play a vital role in forming an individual's mindset and attitude towards entrepreneurship. A supportive family environment, with parents or family members who have their own business, can provide motivation and inspiration for students to follow in their footsteps. Conversely, if the family environment does not support or tends to view entrepreneurship as a risk, this can reduce the interest of students to entrepreneurship. Family factors can influence students' entrepreneurial interest through various mechanisms, including role modeling, social support, and financial resources.

Role Modeling

Role modeling is a significant factor in shaping students' entrepreneurial interest. Parents or family members who have their own business can serve as role models, inspiring students to pursue entrepreneurship. Students who witness their family members' entrepreneurial success are more likely to be interested in starting a business. Additionally, family members can provide social support, guidance, and encouragement, which can help students overcome obstacles and build confidence in their entrepreneurial abilities.

3. Personality Factors

A person's personality also has a significant impact on entrepreneurial interest. Students with high personality characteristics in terms of courage to take risks, innovative, and have good interpersonal skills tend to be more interested in starting a business. Research shows that traits such as self-confidence, perseverance, and ability to adapt to environmental changes also contribute positively to entrepreneurial interest. Personality factors can influence students' entrepreneurial interest through various mechanisms, including motivation, risk-taking behavior, and adaptability.

Motivation

Motivation is a critical factor in shaping students' entrepreneurial interest. Students who are motivated to start a business are more likely to be interested in entrepreneurship. Motivation can arise from various sources, including personal goals, financial rewards, and social recognition. Students who are motivated to start a business are more likely to take risks, overcome obstacles, and persevere in the face of challenges.

Conclusion

Based on the results of the study, it can be concluded that the three factors - entrepreneurial knowledge, family factors, and personality factors - have a significant influence on entrepreneurial interest among students of the Faculty of Economics and Business, University of North Sumatra. To increase the interest of entrepreneurship among students, there is a need for an educational program that emphasizes the increase in entrepreneurial knowledge, as well as the development of support from the family environment and the development of positive personality character. With the right combination of these three factors, students will be better prepared to become successful entrepreneurs.

Recommendations

Based on the findings of the study, the following recommendations are made:

Entrepreneurial Education: The Faculty of Economics and Business, University of North Sumatra, should emphasize entrepreneurial education in its curriculum. This can include courses on entrepreneurship, business planning, marketing, finance, and management.
Family Support: The university should provide support to students to develop a supportive family environment. This can include family business workshops, entrepreneurship competitions, and mentorship programs.
Personality Development: The university should provide opportunities for students to develop positive personality characteristics, such as self-confidence, perseverance, and adaptability. This can include leadership development programs, entrepreneurship competitions, and mentorship programs.

By implementing these recommendations, the Faculty of Economics and Business, University of North Sumatra, can increase the interest of entrepreneurship among students and prepare them to become successful entrepreneurs.
Frequently Asked Questions (FAQs) on Entrepreneurial Knowledge, Family Factors, and Personality Factors

Q: What is entrepreneurial knowledge, and how does it affect entrepreneurial interest?

A: Entrepreneurial knowledge refers to the understanding and skills required to start and run a business. It encompasses various aspects, including business planning, marketing, finance, and management. Students who possess a strong foundation in entrepreneurial knowledge are more likely to be interested in starting a business.

Q: How does family factor influence entrepreneurial interest?

A: Family factors play a vital role in forming an individual's mindset and attitude towards entrepreneurship. A supportive family environment, with parents or family members who have their own business, can provide motivation and inspiration for students to follow in their footsteps. Conversely, if the family environment does not support or tends to view entrepreneurship as a risk, this can reduce the interest of students to entrepreneurship.

Q: What is personality factor, and how does it affect entrepreneurial interest?

A: Personality factor refers to the individual's characteristics, such as courage to take risks, innovative, and have good interpersonal skills. Students with high personality characteristics in terms of self-confidence, perseverance, and ability to adapt to environmental changes tend to be more interested in starting a business.

Q: How can students develop entrepreneurial knowledge?

A: Students can develop entrepreneurial knowledge through formal education, field practice experience, and self-study. Formal education provides a comprehensive understanding of business principles and practices, while field practice experience allows students to apply theoretical knowledge in real-world settings. Self-study involves reading books, articles, and online resources to stay updated on the latest trends and best practices in entrepreneurship.

Q: How can parents or family members support their children's entrepreneurial interest?

A: Parents or family members can support their children's entrepreneurial interest by providing a supportive family environment, role modeling, and social support. They can also provide guidance, encouragement, and financial resources to help their children overcome obstacles and build confidence in their entrepreneurial abilities.

Q: What are some personality traits that are essential for entrepreneurship?

A: Some essential personality traits for entrepreneurship include self-confidence, perseverance, and ability to adapt to environmental changes. Students who possess these traits are more likely to be interested in starting a business and are better equipped to overcome obstacles and achieve success.

Q: How can students develop positive personality traits?

A: Students can develop positive personality traits through leadership development programs, entrepreneurship competitions, and mentorship programs. These programs provide opportunities for students to build confidence, develop problem-solving skills, and learn from experienced entrepreneurs.

Q: What are some common obstacles that students face when starting a business?

A: Some common obstacles that students face when starting a business include lack of knowledge, limited resources, and fear of failure. Students who are aware of these obstacles and have a plan to overcome them are more likely to be successful in their entrepreneurial endeavors.

Q: How can students overcome obstacles and achieve success in entrepreneurship?

A: Students can overcome obstacles and achieve success in entrepreneurship by developing a strong support network, seeking guidance from experienced entrepreneurs, and being willing to take calculated risks. They should also be prepared to adapt to changing circumstances and be open to learning from their mistakes.

Q: What are some resources available to students who are interested in entrepreneurship?

A: There are many resources available to students who are interested in entrepreneurship, including online courses, entrepreneurship competitions, mentorship programs, and business incubators. Students can also seek guidance from experienced entrepreneurs, attend entrepreneurship events, and join entrepreneurship clubs or organizations to connect with like-minded individuals.